What we do
Three integrated services covering every stage of US market entry and growth.
Managed Market Entry
An embedded US GTM and channel team that acts as your on-the-ground presence—handling partner recruitment, pipeline development, and market positioning from day one.
Curated Distribution
Selective, relationship-driven introductions to aligned US channel partners—VARs, MSPs, and system integrators—paired with deal registration and enablement support.
Capital Access
For vendors ready to scale beyond channel, we make case-by-case introductions to US investors and strategic partners who meet our criteria.
Your US team— without the hiring
Building a US go-to-market function from scratch takes time, capital, and the wrong hires cost you both. Managed Market Entry gives you an embedded, execution-ready team from the first day of engagement.
- Partner recruitment across VARs, MSPs, and system integrators aligned with your product and buyer
- Pipeline development through warm introductions—not cold outreach or purchased lists
- US market positioning that reflects how buyers actually buy in your category
- Ongoing execution support through initial deals and early revenue milestones
Execution begins within weeks, not quarters. No ramp time, no learning curve.
No full-time US salaries, benefits, or severance exposure while you validate demand.
We leverage existing relationships rather than building a network from zero.
The goal is US pipeline and closed deals—not activity reports or slide decks.
We map your ideal partner profile against actual market fit—product alignment, buyer overlap, and capacity.
Direct, warm introductions to partners we know and trust. No broadcast emails. No cold lists.
Partners register opportunities to protect their investment and keep the channel motivated.
We work alongside partners through positioning, training, and early deal execution.
Access to the right partners— not thousands of random partners
Cresyn is not a marketplace. We are not a large distributor moving volume. We are a selective distribution platform built on relationships that took years to build.
- Introductions only to partners with genuine product and buyer alignment—evaluated before any contact is made
- Deal registration protects your partners and keeps your channel competitive and committed
- Enablement support ensures partners can position and sell your product with confidence from day one
- Relationship-first model means lower churn, higher engagement, and faster deal cycles
Selective introductions for companies that qualify
For vendors who have demonstrated US market traction and are ready to accelerate, we make introductions to US investors and strategic partners. This is not a standard offering—it is extended to companies that meet specific criteria.
- Introductions to US investors who understand the international software market
- Strategic partner connections for vendors seeking distribution beyond the channel
- Evaluated case-by-case—only offered where there is a genuine fit and shared interest
Capital Access is an extension of our platform, not a core offer. Discuss eligibility during your market entry evaluation.
Not for every vendor
We extend Capital Access only where the company profile, growth trajectory, and investor appetite are genuinely aligned. Most engagements focus on market entry and distribution first.
Why Cresyn over the alternatives
Every path to the US market has trade-offs. Most come with more risk, more cost, and slower results than they appear.
Cresyn is not for everyone
We operate on a limited intake model. Every vendor we work with is evaluated before engagement begins. This is what keeps our platform valuable—for vendors and partners alike.
Market demand
Your product must address a category with demonstrated US buyer demand. We evaluate fit before any conversation advances.
Partner fit
There must be clear alignment between your product and the US channel partners in our network. Alignment is the baseline.
Ability to execute
We work with companies that are operationally ready to close US deals—not companies still figuring out their product-market fit.